May 16, 2025
Customer Appreciation, India Tour, CA World Memories, and an Invitation
8 min read

Written by: Adam Frary
Key Takeaways
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I spoke with Ashish Aggarwal, Head of Product Management for Infrastructure Observability, about our recent customer appreciation event (India Summit: Bangalore, Hyderabad, and Pune).
“How did it go?” I began.
“Awesomely! We had great attendance and I turned it into a working session instead of a customer appreciation day!”
My reply was something like, “Say what?”
“Exactly! It became a 'Customer Appreciation Through Collaboration and Networking Workshop Day.' Flip charts, colored markers, teams of 6-8 people with different roles from different customers. It was a huge hit. We had each group design DX dashboards for various personas in their organization for full stack observability using DX O2. Then they presented their work. A hit for six! Or, in American terminology, a grand slam!”
Ashish is a consistently enthusiastic colleague with unwavering technical passion for AIOps and Observability. I wondered if our customers and partner attendees enjoyed the “working-session-appreciation day” so thoroughly.
Then I saw the photos. Please take a look here.
The energy expressed in the photos brought me back to the days we (CA/Broadcom), customers, and partners gathered at CA World. Technical sessions. Hallway conversations. Personal connections. Product roadmaps. Birds-of-a-feather sessions. Hands-on training. Months of planning!
Maybe it’s the joy of enterprise software. Maybe it’s human nature in that we all benefit from in-person time to learn and share together—a chance to “talk shop” before enjoying a meal and Top Golf.
Hearing all this was a wonderful reminder: In-person time to talk technology is invaluable and enormously well received by our product teams, and by customers and partners. These events inevitably make our products better, reveal product capabilities that users may have overlooked, and forge personal relationships that make all of our “day jobs” more rewarding.
Next stop: Toronto. Then Atlanta and New Jersey/New York.
You can use this form to invite us to a city near you and your team.
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