Seasoned executive will focus on growth as ValueOps leads the industry for value stream management enabling digital transformation
Broadcom is pleased to announce that Mike Roush has been appointed Global Head of Sales for the ValueOps business. Formerly Vice President of Sales for the Americas, Mike will now lead sales strategy for ValueOps worldwide, with the aim of scaling the direct and partner business to meet growing demand for Value Stream Management (VSM) solutions to drive digital transformation.
“According to recent research, many company executives remain concerned about digital transformation, managing supply chains, increasing visibility with trusted business data, and improving customer value in 2023. By its very nature, value stream management (VSM) helps to address these challenges and more. In fact, VSM adoption continues to grow with more than 8 out of 10 companies currently using or planning to use VSM,” said Jean-Louis Vignaud, Head of ValueOps, Broadcom. “The market opportunity for VSM is maturing quickly, which is why we’re thrilled to have a seasoned executive like Mike Roush leading global sales for ValueOps.”
An experienced software executive, Mike is passionate about leading and developing a highly energetic and knowledgeable sales organization. Prior to joining Broadcom Software in May 2021, Mike was founding member and Vice President, Industrial Commerce Sales at Inxeption. Previously, he spent nearly 13 years at CA Technologies leading the Clarity business, working his way up from solution sales to Vice President of Sales for North America in that time. Mike earned a bachelor’s degree in Business Administration from Ohio University and is a certified public accountant.
“It’s such an interesting time to be working with companies on their digital transformation,” said Roush. “I am thrilled to be working for an organization that leads the industry in value stream management. We’re seeing global organizations reap tremendous benefits from their ValueOps implementations every day. I’m inspired to help establish Broadcom as a VSM leader in new markets, expand our footprint in existing areas, and help organizations worldwide accelerate their digital transformation as they deliver excellent customer experiences.”
ValueOps from Broadcom is the first unified platform for true value stream management that provides transparency into strategy, investments, and work, enabling companies to build trust, organize for continuous improvement, and deliver maximum customer value. By combining the advanced business and investment portfolio planning capabilities of Clarity™ with the enterprise agile management of Rally®, ValueOps empowers every role within an enterprise to fund, manage, track, and analyze consistent value streams to improve visibility and enhance efficiency. Only Broadcom offers the depth and breadth of capabilities needed to optimize the rapid delivery of customer value, with the scale and customization required by the world’s most complex enterprises.
About Broadcom Inc.
Broadcom Inc., (NASDAQ: AVGO), a Delaware corporation headquartered in San Jose, CA, is a global technology leader that designs, develops and supplies a broad range of semiconductor and infrastructure software solutions. Broadcom's category-leading product portfolio serves critical markets including data center, networking, enterprise software, broadband, wireless, storage and industrial. Our solutions include data center networking and storage, enterprise, mainframe and cyber security software focused on automation, monitoring and security, smartphone components, telecoms and factory automation. For more information, go to https://www.broadcom.com.
Marla Schimke
Marla brings more than 20 years of experience in marketing leadership for both start-ups and Fortune 500 companies including CA Technologies, Microsoft and Ernst & Young. She is a thought leader who combines a unique blend of technology and marketing experience to successfully position cutting-edge solutions to B2B...
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